Wisconsin

WI · 72 counties · ACS 2024 5-Year Estimates

Key Statistics

Total Population
Rank #20 of 52
63th %ile
Median Household Income
$77,485 +3.1% vs nat'l
Rank #26 of 52
51th %ile
Poverty Rate
10.6% −16.2% vs nat'l
Rank #16 of 52
71th %ile
Median Home Value
$266,500 −5.5% vs nat'l
Rank #31 of 52
41th %ile
Bachelor's Degree or Higher
33.4% −0.9% vs nat'l
Rank #29 of 52
45th %ile
Unemployment Rate
3.2% −38.8% vs nat'l
Rank #4 of 52
94th %ile

At a Glance

67.8% Homeownership
94.8% Insured
33.4% Bachelor's+

Age & Sex Distribution

MaleFemale
0-910-1920-2930-3940-4950-5960-6970-7980+10%5%0%5%10%

Race & Ethnicity

White (non-Hispanic)Hispanic or LatinoBlack (non-Hispanic)Two or More RacesAsian (non-Hispanic)American Indian (non-Hispanic)Other (non-Hispanic)Native Hawaiian/Pacific Islander0.0%16.9%33.8%50.7%67.6%78.6%8.0%5.9%3.7%2.9%0.5%0.3%0.0%

Highest Income Counties in Wisconsin

# County Median Income
1 Waukesha County $106,076
2 St. Croix County $103,046
3 Ozaukee County $96,996
4 Washington County $96,359
5 Pierce County $92,109
6 Dane County $89,975
7 Calumet County $88,810
8 Columbia County $85,351
9 Outagamie County $85,069
10 Jefferson County $83,750

Lowest Income Counties in Wisconsin

# County Median Income
72 Langlade County $55,878
71 Adams County $59,442
70 Rusk County $59,944
69 Price County $60,546
68 Iron County $60,625
67 Sawyer County $60,801
66 Forest County $61,071
65 Florence County $61,086
64 Menominee County $62,108
63 Ashland County $62,462

About Wisconsin

Wisconsin has a total population of 5,914,872, making it the 20th most populous state in the United States. The state comprises 72 counties.

The median household income in Wisconsin is $77,485, ranking 26th among all states and territories. The poverty rate is 10.6% and the unemployment rate stands at 3.2%.

Housing in Wisconsin has a median home value of $266,500 with a homeownership rate of 67.8%. Renters pay a median gross rent of $1,087 per month.

All data comes from the U.S. Census Bureau's American Community Survey (ACS) 5-Year Estimates for 2024. Values are estimates and subject to margin of error.

All Counties in Wisconsin

About this data

Source: U.S. Census Bureau, American Community Survey 5-Year Estimates (2024). All values are estimates derived from survey samples and are subject to margin of error. For more information, see our methodology.