Portage County, Wisconsin

WI · FIPS 55097 · ACS 2024 5-Year Estimates

Key Statistics

Total Population
70,832
Rank #782 of 3,222
76th %ile
Median Household Income
$76,070 +1.2% vs nat'l
Rank #778 of 3,222
76th %ile
Poverty Rate
10.1% −20.0% vs nat'l
Rank #807 of 3,222
75th %ile
Median Home Value
$243,100 −13.8% vs nat'l
Rank #952 of 3,222
70th %ile
Bachelor's Degree or Higher
34.0% +1.0% vs nat'l
Rank #522 of 3,222
84th %ile
Unemployment Rate
3.2% −39.7% vs nat'l
Rank #805 of 3,222
75th %ile

At a Glance

69.7% Homeownership
95.2% Insured
34.0% Bachelor's+

Age & Sex Distribution

MaleFemale
0-910-1920-2930-3940-4950-5960-6970-7980+10%5%0%5%10%

Race & Ethnicity

White (non-Hispanic)Hispanic or LatinoTwo or More RacesAsian (non-Hispanic)Black (non-Hispanic)Other (non-Hispanic)American Indian (non-Hispanic)0.0%14.1%28.2%42.4%56.5%70.6%84.7%89.0%4.2%2.9%2.9%0.8%0.2%0.1%

About Portage County, Wisconsin

Portage County, Wisconsin has a total population of 70,832, making it the 782nd most populous county in the United States. The median age in Portage County is 38.0 years, which is 2.3% below the national median of 38.9 years.

The median household income in Portage County is $76,070, which ranks #778 of 3,222 counties nationwide. This is 1.2% above the national median of $75,149. The poverty rate is 10.1%, lower than the national rate of 12.6%. The unemployment rate stands at 3.2%.

The median home value in Portage County is $243,100, 13.8% below the national median. Renters in Portage County pay a median gross rent of $940 per month. The homeownership rate is 69.7%, compared to the national rate of 64.4%.

In Portage County, 34.0% of residents aged 25 and older hold a bachelor's degree or higher, 1.0% above the national average of 33.7%. Health insurance coverage stands at 95.2% of the population. The average commute time for workers is 21.7 min.

Portage County is a diverse community. The largest racial or ethnic group is White (non-Hispanic) at 89.0% of the population, followed by Hispanic or Latino (4.2%) and Two or More Races (2.9%).

All data for Portage County, Wisconsin comes from the U.S. Census Bureau's American Community Survey (ACS) 5-Year Estimates. These figures are estimates based on survey sampling and are subject to margin of error. For the most detailed and up-to-date data, visit the Census Bureau's official data portal.

About this data

Source: U.S. Census Bureau, American Community Survey 5-Year Estimates (2024). All values are estimates derived from survey samples and are subject to margin of error. For more information, see our methodology.